Dashboard: Making the Organization’s Transportation Data More Accessible

dashboard 2

One of the more important issues on the minds of C-level management is data transparency. Managers need to have an overview of the product or service sold, the operation, the sales & marketing, and – the employees. Being able to monitor the performance in real-time, not only allows for healthier management, now, but also improves the decision-making process for years to come.

Employee group shuttle and transportation is a service adopted by an increasing number of organizations. It is no longer just a ‘nice to have’ benefit, or one supplied by remote factories, but a ‘must have’ cross-industry and location addition. With gas prices on the rise, along with traffic and harmful emissions, people need transportation alternatives.

But, with the service supplied comes a new need – data transparency. About the cost involved, the vehicles, the routes, the employee usability and operational optimization.

But, how is that possible – transforming the raw data into something human-readable?

OptiCity – Seeing is believing
The standard tool for performance insights and data accessibility, is a dashboard. It provides a quick visual display of all your data, on the front page of the software.


The dashboard is tailored to suit the customer’s unique KPIs. These may differ between industries, locations, markets, countries, and so on. Even in similarly based industries, like high-tech/software providers, the company policy may differ and impact the Key Performance Indicators (KPI).
One organization may look to save costs, another to get their employees to work quicker, and another to lower the number of vehicles used.


Our customers enjoy:
• Timesaving – Eliminate the need to collect data from different sources, departments, and systems. Using one dashboard hub save hours of manual work, along with great resources and human errors that come with it.

• Visibility – real-time analytics of the entire transportation service including overall costs, per employee, per vehicle, per time period and much more.
When a change or an alteration happens (within a schedule, cost, route, employee usability), view the immediate impact on the business.

• Predictions – full process understanding enables managers to make better decisions and anticipate future occurrences.
Establish targets, set goals, and understand what and why something happened.


Succeed using the data
Intuitive to any user – the OptiCity interactive dashboard graphic design allows easy and smooth navigation throughout the information. It is also accessible by any mobile device, in any location.

You no longer need to dig into extensive reports, excel spreadsheets, or listen to opinions…the insights are right in front of you!


CEOs, Purchasing, or Human Resource manager – we welcome you to contact us and find out more about optimized transportation solution. The kind that not only enables superior service, and saves costs, but also provides complete transparency.

Contact Us
for more details on our services

14 Imber st. Petach Tikva   .  office@opticity.co.il   .  +972-3-677-2030

צור קשר

לקבלת מידע נוסף על השירותים שלנו

03-6772-030  .  natanel.tz@opticity.co.il  .  אימבר 23 פתח תקווה

Contact US

for more details about our services

14 Imber st. Petach Tikva office@opticity.co.il . +972-3-6772-030

niv baibich

CEO & Co-Founder 

Yair pery


סא”ל במיל’, בעל ניסיון רב בתחום ניהול פרויקטים וטכנולוגיה

בעל תואר Bsc MBA


Chief Sales Officer (CSO) & Chief Business Development

Shmulik Tura

Chief Operating Officer

Shmulik is a prominent figure in the Israeli transportation industry. He has established essential relationships and information, for more than 25 years. Shmulik is fueled by an understanding of the powerful potential OptiCity’s solution provides. He is utilizing the wealth of resources available to him, to assure OptiCity functions with superior performance.

Eli Camon

Non-Executive Director

CFO of Microsoft Israel R&D and Microsoft Africa R&D’s centers. A sterling reputation in the finance sector. I utilize my intrinsic understanding of OptiCity, providing invaluable feedback, to escalate OptiCity’s profitability.

Zvika Zivlin

Outside Director

Founding partner for Tulip. Residing non-executive director for both, Alcon and 888 Holdings. As a veteran NED, I am equipped with a unique analytical perspective of company structures. I provide valuable and unbiased insights into OptiCity‘s successful advancement.

Ronit Koren

Non-Executive Director

Managing partner at ROK, Aspire Ventures and Sifood Food Ventures. Director for BLender, Maccabi and Aylaon. Taking advantage of the substantial knowledge, I have accumulated from past ventures, I supply Opticity with unique and necessary considerations.

Oded Maimon

AI & ML Advisor

Distinguished professor at Tel Aviv University. Studiously pursing data mining and big data analytics. More than 10 books published. I bring extensive knowledge to OptiCity to refine their powerful ML and AI technology and assure they remain the leader in the industry.

Illit Geller

Product Advisory

Serial entrepreneur. 25 years of senior executive experience in the global FinTech market. Extensive experience combined with a passion in SAAS technologies. I ensure OpticCity continues to deliver the highest-class product.

Gal Amir


Owner of G.A. Financial Services. Devoted decades to enhancing high scale mid-market companies. Enabling the systematic advantage, produced by a history of optimizing companies. I ensure OptiCity surpasses its goals, and calibrate the company for success

Amit Maizer

Technology Advisor

Cyber and IT consultant who works in the private and public sectors.