The 2021 recruiting challenge has affected most industries. According to themarker.com as many as 74% of Israelis plan to quit and change jobs.
Identifying The Source Of The Recruiting Issue
The current manpower crisis is presenting itself to companies across a variety of industries including high-tech, factories, cleaning, and hotels. My daily meetings with other companies often include the subject of employee satisfaction. When the recruiting issue was first brought to my attention, I noticed the immediate response was the ‘pay more than the competitor’ tactic. This strategy turned out to be significantly ineffective. How could it be that the positions’ responsibilities were reduced, its salary was increased, yet the job position stays vacant? I began to investigate the causes. Once I discovered why it was happening, I could uncover the solution.
It Takes More Than A Salary To Satisfy Employees
These days employees are looking for more than just a salary. The Covid-19 resulted in many layoffs. People began searching for work in any field they could. Delivery services were particularly enticing due to their offer of financial security, schedule flexibility and vehicle options. As companies recover from the pandemic and shift to the recruiting stages again, they are required to offer more than just financial security. A job is a big portion of a person’s day and overall life. This puts minimum stress as a must for most employees. Leaving them to search for a company that offers them a stress-free day. Bringing us to one of the prime factors in employee dissatisfaction, commuting. After a long day of work, no one wants to drive themselves through traffic, or worse navigate public transportation. Ensuring job satisfaction needs to go as far as solving their before and after-work problems.
OptiCity Simplifies Offering Transport To Employees
“The time-consuming struggle, faced with offering employees commuting options, is a huge discouragement. This is what motivated me in the first place to get involved and help. #OptiCity simplifies the commuting process, we live and breathe transportation. The premium package includes a full-service strategy, which means from start to finish, offering shuttles, requires minimum responsibility from the company. OptiCity’s experienced team does the entire initial setup; locating the ideal shuttles provider, calculating the best pickup/drop-off times, and incorporating the shuttles to match the employees’ shifts. Utilizing our sophisticated AI platform, we monitor and optimize performance. That means with minimal effort from the business, employee satisfaction goes up and transport expenses go down. To this date, companies using OptiCity to offer shuttle benefits have brought up employee satisfaction while reducing travel expenses by 20%-30%.” Avi Gabay, Founder & CEO of Opticity.
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